Porte-crayon publicitaire Cinzano en laiton du début du 20ème siècle - Cinzano promotional pencil holder in brass from the early 20th century
10.00 €
Référence : 25-00117
Porte-crayon Cinzano
Dimensions (fermé) :Longueur : 9,3 cm
Diamètre : 0,8 cm
Etat correct.
Porte-crayon publicitaire en laiton gravé en relief CINZANO avec son crayon utilisé d'origine des années 1900/1930.
Antonio Cinzano fut le 1er producteur de vermouth en Italie en 1568. En 1786, ses descendants devinrent les fournisseurs officiels de la maison de Savoie qui comptait le roi de Sardaigne, le roi d'Italie,... Cinzano lança ses 1ères étiquettes colorées sur ses bouteilles en 1853 et en 1889, sa 1ère affiche publicitaire. L'avant-gardisme publicitaire de la marque Cinzano fut exporté à Paris en 1912 pour leur vermouth puisqu'il fut le 1er produit à être annoncé avec une enseigne au néon.
Cinzano fut une entreprise familiale jusqu'en 1985. En 1999, la marque Cinzano fut cédée au groupe Campari.
Le crayon est de marque Baignol & Farjon entreprise Française renommée qui produisait des crayons graphites à partir de 1877 à Paris (3ème photographie) jusqu'à sa fermeture dans les années 60.
Un objet publicitaire qui a traversé le temps !
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Cinzano Pencil Holder
Brass advertising pencil holder embossed with CINZANO with its original used pencil from the 1900s/1930s.
Antonio Cinzano was the 1st producer of vermouth in Italy in 1568. In 1786, his descendants became the official suppliers of the House of Savoy, which included the King of Sardinia and the King of Italy,... Cinzano launched its first coloured labels on its bottles in 1853 and in 1889, its first advertising poster. The avant-garde advertising of the Cinzano brand was exported to Paris in 1912 for their vermouth since it was the first product to be announced with a neon sign.
Cinzano was a family business until 1985. In 1999, the Cinzano brand was sold to the Campari group.
The pencil is from Baignol & Farjon, a renowned French company that produced graphite pencils from 1877 in Paris (3rd photograph) until its closure in the 60s.
Size (closed) :
Length : 9.3 cm
Diameter : 0.8 cm
Correct condition.
A promotional item that has stood the test of time !
Brass advertising pencil holder embossed with CINZANO with its original used pencil from the 1900s/1930s.
Antonio Cinzano was the 1st producer of vermouth in Italy in 1568. In 1786, his descendants became the official suppliers of the House of Savoy, which included the King of Sardinia and the King of Italy,... Cinzano launched its first coloured labels on its bottles in 1853 and in 1889, its first advertising poster. The avant-garde advertising of the Cinzano brand was exported to Paris in 1912 for their vermouth since it was the first product to be announced with a neon sign.
Cinzano was a family business until 1985. In 1999, the Cinzano brand was sold to the Campari group.
The pencil is from Baignol & Farjon, a renowned French company that produced graphite pencils from 1877 in Paris (3rd photograph) until its closure in the 60s.
Size (closed) :
Length : 9.3 cm
Diameter : 0.8 cm
Correct condition.
A promotional item that has stood the test of time !